This is the ginger beer families all over New Zealand used to brew at home.
If you remember, many folks used to have a ‘bug’ or a ‘plant’ that they used to ferment home-made ginger beer. It had a distinctive ‘brewed’ taste and had a reputation for being volatile.
We started bottling Hakanoa ginger beers back in 2009, using the traditional method. That was after a lot of experimentation. Unfortunately they had a reputation for being volatile too. We eventually came to the conclusion that volatile ginger beer was an unworkable business model for our locale.
So we did a lot more experimenting and made it shelf-stable. It took us ages to get it to taste as good as the volatile stuff, but we got there in 2015.
We’re always experimenting and improving our work, but our signature flavour is still the traditional ginger beer we drank as kids.